Journalist Bernard Keane, in his book on misinformation in Australia, classifies strategies for dealing with fake news into three categories: (1) the liar (the perpetrator of fake news), (2) the conduit (the method of carriage of the fake news), and (3) the lied-to (the recipient of the fake news).
Fake news is the presentation of false or deceptive stories as real news. The practice dates back to at least ancient Rome but throughout history has been exacerbated by technologyfrom the printing press to the Internet.

Such details provide a deeper understanding and appreciation for Fake News Phenomenon.
In a world where misinformation spreads faster than fact, a new study is offering insight into why so many people fall for fake news, even when they suspect its false.

Even though misinformation, disinformation, and fake news are not new phenomena, they have received renewed interest since political events such as Brexit and the 2016 U.S. Presidential elections.

As we can see from the illustration, Fake News Phenomenon has many fascinating aspects to explore.
The research has implications for policymakers and organizations like the United Nations looking to combat misinformation around the globe, as well as for social media companies trying to cut down on fake news sharing.
Fake news: A work of fiction that is presented as a factual news story, often with the intent of deceiving the reader into believing it is factual and enticing them to share it. The term has also been used to undermine established media outlets by questioning the validity of real, factual news.